Garry Ridge on Any Dumb-Ass Can Do It

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Garry Ridge on Any Dumb-Ass Can Do It
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Join IOC Executive Director Jeffrey Hull, as he interviews best-selling author and top CEO on his new book. A great read for coaches and leaders alike in this topsy-turvy world of organizational disruption. In Any Dumb-Ass Can Do It, Chairman Emeritus Garry Ridge tells the story of how he helped grow WD-40 Company into one of the world’s most recognized and beloved brands. How did he do it? By following the wisdom of Aristotle: “Pleasure in the job puts perfection in the work.”

In his trademark Aussie storytelling fashion, Garry shares experiences from his life that combine to create a deep well of leadership wisdom. You’ll discover:

  • How one letter from a devoted father inspired Garry’s thinking around the legacy of positive, lasting memories
  • How to transform any workplace into a community where everyone thrives in psychological safety
  • The importance of never getting too impressed with yourself
  • and much more!

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