Developing your coaching practice almost always takes longer than you’d ideally like. We have to be strategic about the choices we make and where to focus our time and energy in order to grow our reputation and our practice. 
 
In this talk, Dorie Clark - Harvard Business Review author, Columbia Business School executive education professor, and seven-figure executive coach – will share concrete strategies to help you embrace a long-term perspective in developing your coaching practice. You’ll learn how to:

• Understand what we’re optimizing for
• Make the right kind of tradeoffs
• Identify the most promising avenues to focus on
• Place little bets to identify promising leads and emergent possibilities

Dorie Clark helps individuals and companies get their best ideas heard in a crowded, noisy world. She has been named one of the Top 50 business thinkers in the world by Thinkers50. She was honored as the #1 Communication Coach by the Marshall Goldsmith Leading Global Coaches Awards and one of the Top 5 Communication Professionals in the World by Global Gurus. She is a keynote speaker and teaches for Columbia Business School.

She is the Wall Street Journal bestselling author of The Long Game, Entrepreneurial You, Reinventing You, and Stand Out, which was named the #1 Leadership Book of the Year by Inc. magazine.

A former presidential campaign spokeswoman, Clark has been described by the New York Times as an “expert at self-reinvention and helping others make changes in their lives.” She is a frequent contributor to the Harvard Business Review, and consults and speaks for clients such as Google, Yale University, and the World Bank. Forbes has declared that “her insights connect marketing, social media, communications, learning technologies, and personal discovery to give us a blueprint for success in the future economy.”

She is a graduate of Harvard Divinity School, a producer of a multiple Grammy-winning jazz album, and a Broadway investor. You can download her free Long Game Strategic Thinking Self-Assessment at dorieclark.com/thelonggame